WHY BRANDING IS IMPORTANT?

Hello world!, today post is going to be about Branding. Have you ever asked yourself what is branding? and why its so important to a business?.

If you ever asked yourself those question then you are in luck because I'm going to tell you in the simplest way as posible.

The first thing you gotta know is that Branding goes way beyond just a logo or a graphic element. If you think about your brand then you should really start thinking about your entire customer experience. When i say that i mean everything from your logo, your website, your social media experiences, the way you answer the phone and the way your customers experience your staff.

In other words your brand is the way your customer perceives you. I know it can be a bit overwhelming to think about what is involved in your brand. But its critical to be very aware of your brand experience and to have a plan to create the brand experience that you really want to have.

There's many small organization and start-ups that neglect to spend the necessary amount of time thinking about their brand in this broad sense and the impact on their business.

Now let's look at 10 reason why your bran is IMPORTANT:

• BRANDING PROMOTES RECOGNITION.

• YOUR BRAND HELPS SET YOU APART FROM THE COMPETITION.

• YOUR BRAND TELLS PEOPLE ABOUT YOUR BUSINESS DNA.

• YOUR BRAND PROVIDES MOTIVATION AND DIRECTION FOR YOUR STAFF.

• A STRONG BRAND GENERATES REFERRALS.

• A STRONG BRAND HELPS CUSTOMERS KNOW WHAT TO EXPECT.

• YOUR BRAND REPRESENTS YOU AND YOUR PROMISE TO YOUR CUSTOMER.

• YOUR BRAND HELPS YOU CREATE CLARITY AND STAY FOCUSED.

• YOUR BRAND HELPS YOU CONNECT WITH YOUR CUSTOMERS EMOTIONALLY.

• A STRONG BRAND PROVIDES YOUR BUSINESS VALUE.

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Here's the short post of today.

Thanks for reading me!

And see you next week.